Post-Merger Stockholder Information

open/closeOrbit®

"For A Good Clean Feeling, No Matter What™"

The smooth, refreshing flavor of sugar-free Orbit gum leaves your mouth with a "just brushed clean feeling". Orbit gum is a global brand, enjoyed by millions of people around the world. Importantly, Orbit gum has received the American Dental Association's Seal of Acceptance.1 For more on the benefits of chewing, visit the Benefits of Chewing section.

Orbit Mist® is a premium gum that contains Micro-Bursts® to deliver a hydrating sensation to consumers.

With a style all its own, Orbit White gum can help remove stains and whiten teeth, and give you a brilliant smile you'll want to show the world.

Video: Clean It Up. Be sure to visit our website at: orbitgum.com

1 The ADA Council on Scientific Affairs acceptance of Orbit and Extra is based on its finding that the physical action of chewing Orbit or Extra sugar-free gum for 20 minutes after eating stimulates saliva flow, which helps to prevent cavities by reducing plaque acids and strengthening teeth.

Orbit White and Orbit Mist are not accepted by the ADA.

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open/closeFlavors

Orbit
Flavors
• Peppermint
• Spearmint
• Bubblemint
• Wintermint
• Cinnamint
• Citrusmint
• Sweetmint
• Maui Melon Mint
• Strawberry Mint
• Lime Melon
• Tropical Remix
• Strawberry Remix
• Berry Red
• Perfect Peach
• Peppermint Big Pak
• Spearmint Big Pak
• Sweet Mint Big Pak

Pack Sizes
• Single pack - 14 tab packs
• Multi-pack - 3 pack (3 packages of 14 tabs each)
• Big Pak™ - 35 tab envelope
Orbit Mist
Flavors
• Raspberry Lemon Dew
• Peppermint Spray
• Spearmint Spritzer
• Watermelon Spring
• Crisp Mint Waterfall

Pack Sizes
• Single pack - 14 tab packs
• Multi-pack - 3 pack (3 packages of 14 tabs each)

Orbit White
Flavors
• Bubblemint
• Peppermint
• Spearmint
• Bubblemint Big E Pak
• Spearmint Big E Pak

Pack Sizes
• Single pack - 12 pellets
• Big-E-Pak® - 60 pellets
• Multi-pack - 3 pack (3 packages of 12 pellets each)

open/closeNutrition Information

Select Flavor:

History

  • 1944 The history of Orbit dates back to World War II. In an effort to support the troops, Wrigley shipped all the production of Juicy Fruit®, Wrigley's Spearmint® and Doublemint overseas to the Armed Forces.
  •   Since they were no longer available on the civilian market, Wrigley began production of a new gum called Orbit. After the war had ended and the three established brands returned to the market in 1946, Orbit was discontinued.
  • 1976 Orbit made its return 30 years later in 1976, when it was introduced in Germany, Switzerland and Holland. This marked the first time that a sugar-free gum was marketed under the Wrigley name. The brand has since spread to other regions, including Canada, Australia, the UK, Norway, Poland and Israel.
  • 2001 Orbit made its return to the U.S. with the launch of Spearmint and Wintermint flavors. The company's first tab product sold in the U.S., Orbit was advertised as providing a "Just Brushed Clean Feeling." The brand quickly gained in popularity and became the fastest growing brand in the gum category.
  • 2002 Orbit Peppermint flavor introduced; Orbit White was launched as a sugar-free pellet gum and sub brand of the newly popular Orbit gum.
  • 2003 Orbit Bubblemint and Cinnamint launched.
  • 2004 Orbit White relaunched with Peppermint and Spearmint flavors.
  • 2005 Orbit Sweetmint and Citrusmint launched.
  • 2006 Orbit Lemon Lime and Crystal Mint launched.
  •   Orbit White became available in a Big-E-Pak, a durable container with two re-closable openings, one to pour and share and another for single servings, conveniently delivering more gum for ease of use in the car, at work, or wherever consumers chew gum the most.
  • 2007 Orbit Mint Mojito and Raspberry Mint launched.
  •   Orbit, along with Extra® and Eclipse®, became the first chewing gum to receive The American Dental Association's Seal of Acceptance, with nearly 20 years of research demonstrating that the products help to fight cavities, strengthen teeth and reduce harmful plaque acids. For more information visit our Benefits of Chewing section.
  •   Melon Breeze launched as a new flavor of Orbit White that combines the popularity of fruit flavors and whitening gums with a refreshing blend of melon, pear and kiwi sensations.
  • 2008 Orbit Maui Melon Mint, Strawberry Mint, Positively Pomegranate, Fabulous Fruitini and Sangria Fresca flavors launched. Orbit White Fruit Sorbet flavor launched.
  •   The Orbit Big Pak product was launched, providing consumers with 35 pieces of gum in a single, re-closable envelope package.
  • 2009 Orbit introduces Orbit Mist, a premium gum that contains Micro-Bursts to deliver a hydrating sensation to consumers. Orbit Mist offers three unique, great tasting flavors including Peppermint Spray, Watermelon Spring, and Mango Surf.
  • 2010 Orbit Piña Colada, Lime Melon and Tropical Remix flavors launched. Orbit Mist Raspberry Lemon Dew launched.
  • 2010 Orbit gum released two new delicious fruit flavor varieties – Orbit Strawberry Remix and Orbit Mist Crisp Mint Waterfall.  

flag U.S. Brands

  • 5
  • Altoids
  • Big Red
  • Doublemint
  • Eclipse Gum
  • Extra
  • Freedent
  • Hubba Bubba
  • Juicy Fruit
  • Skittles
  • Wrigley's Spearmint
  • Starburst
  • Winterfresh