Wrigley Oral Healthcare Program
Reaching Dental Professionals
and Patients about Importance of
Sugar-free Gum in Oral Care
Grounded in more than two decades of clinical research and consumer outreach, the Wrigley Oral Healthcare Program (WOHP) has activations in 47 countries with one uniting focus: to help oral care professionals and patients worldwide better understand the role of sugar-free gum in a regular oral care routine. With research proving that chewing sugar-free gum for 20 minutes after eating or drinking can help protect your teeth, it has become more apparent that “Check-up, Brush, Floss, Chew” is a strong combination for healthy teeth and healthy gums.
From working with local dental associations and governments to provide dental check-ups, to partnering with schools on educational children’s programs, to providing research grants for dental professionals, Wrigley Oral Healthcare Programs are helping to educate patients and dental professionals around the world on the benefits of chewing sugar-free gum. Visit the Principles in Action Showcase for some specific examples.